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Social Media 3.0: It's Easier Than You Think

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Social Media 3.0: It's Easier Than You Think

Authors: Carol L. Morgan, MIRM, CAPS, CSP
NAHB Member Price: $17.95
Retail Price: $19.95

Product Description

Social Media 3.0, an in-depth thorough resource helps you construct a comprehensive long-term social media strategy on any budget.  The updated edition includes even more practical ideas, offers more examples from real businesses, and shows you how to work smarter, not harder, by using social media.

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Create the online buzz to boost business and increase sales.

Author and successful businesswoman Carol Morgan will show you how to get sales results by connecting effectively online. She will help you embrace social media, connect with your customers, sharpen your long-term strategy, and get the most from the newest form of cost-effective marketing.

The updated edition of Social Media 3.0 includes even more practical ideas, offers more examples from real businesses, and shows how to work smarter, not harder, by using social media.

This comprehensive resource includes sample monthly plans for maintaining a social media presence, discusses the results of real, effective social media campaigns and offers new tips on

• Creating effective mobile websites
• Using the latest Facebook features
• Avoiding Panda and Penguin traps
• Engaging your markets using Google+, Instagram, Tumblr, Pinterest, Foursquare, Houzz, Linkedin, and other sites
• Getting started with Podcasting
• Running fun contests affordably

“No matter what business you are in, Carol shows you how easy it is to use social media to save time, money, and reach the right customers so you can increase sales.”
T.W. Bailey, Sr., CAPS, CSP, CGB, CGR, CMB, CGP
President, Bailey Family Builders Inc., Frisco, Texas

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Product details

SKU 00296
Name Social Media 3.0: It's Easier Than You Think
By (author) Carol L. Morgan, MIRM, CAPS, CSP
Pub. Date 2013
Pages 342
ISBN 13 9780867187205
Format Soft cover
PLU 00296
Retail Price $19.95
NAHB Member Price $17.95

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